Why Do They Call New York City The Big Apple
Olivia Luz
However it wasn t officially adopted as the city s nickname until 1971 as the result of a successful ad campaign intended to attract tourists.
30 views andrew karam. The term big apple took off outside of horse racing circles with jazz musicians especially those in harlem calling the city by the nickname. Over the years there have been many theories about how new york city came to be called the big apple some say it comes from the former well to do families who sold apples on the city s streets. There were a lot of small time racetracks and jazz clubs all over america that might be the small apples but the fame and fortune to be found in new york was the big apple.
Or you could say that new york had a ton of apple trees growing upstate and they decided to call it the big apple because the state is known for exporting apples. The nickname the big apple originated in the 1920s in reference to the prizes or big apples rewarded at the many racing courses in and around new york city. As it happens long before new york city was nicknamed the big apple it was known briefly as new orange. It had the same meaning for musicians as it had for horse racers.
In the hopes of restoring the city to its former glory charles gillett president of the new york convention and visitors bureau promoted the city as the big apple and used there image of the apple on t shirts placards and promotional materials. Interestingly before nyc was ever the big apple it was a little orange. In 1673 the dutch captured new york from the english and dubbed it new orange in honor of.
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