Why Is The N Lowercase In 7 Eleven
Camila Farah
According to fengshui since the store is often located in the corner of a street in singapore case some of them in the corner of a shopping centre the lowercase n is used as it is smoother and will therefore draw money or luck.
A graphics designer altered the n during the updating of the logo. Til that the n in 7 eleven is lowercase because the president s wife thought the all caps was too harsh and with a lowercase letter the logo looked more graceful. When the eleven was. To the best of our corporate research here at 7 eleven it is believed that the wife of the company s president during the 1960s thought the look of the name in the logo 7 eleven seemed a little harsh with all caps and she suggested that the n be changed to lower case to make the logo look more graceful accordiong to margaret chabris public relations director at 7 eleven headquarters in dallas texas.
This was allegedly told by margaret chabis the pr director at 7 eleven hq in texas but it is unverified. The second theory is more interesting. If you use an uppercase n you run into infringement problems with nbc who used an uppercase n for a while. One theory is that thompson s wife thought the logo seemed a little harsh with all capital letters and suggested that the capital n be changed to lowercase so the logo would look more.
Speaking exclusively to reader s digest a 7 eleven rep said one theory is that thompson s 7 eleven founder wife thought the logo seemed a little harsh with all capital letters and suggested that the capital n be changed to lowercase so the logo would look more graceful. A graphics designer altered the n during the updating of the logo. The one guy said that it was because the man who created 7 eleven was a huge racist and he absolutely hated black people so he made the n lowercase because of the racial slur and how he did not want to give them any superiority. Why 7 eleven use lowercase letter n for the logo.
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Is it has geomantic omen meaning of the n. I was listening to a podcast where the guys where talking about the logo and why the n was lowercase.
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